Tender Details

Country: Czech Republic
Summary: Communication Strategy - Consumer Awareness 1 - Media Buying 2
CZT Ref No: 130515021
Deadline: 19 Dec 2025
Financier: Self Financed
Purchaser Ownership: Government
Tender Value: CZK 5500000
Notice Type: Tender
Document Ref. No.: 769373-2025
Purchaser's Detail:
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Description:
The subject of the public contract is to ensure the planning and purchase of advertising space to support increasing consumer awareness of the benefits of consuming freshwater fish and the environmental benefits of freshwater aquaculture, in accordance with the proposed Communication Strategy OP Fisheries 2021-2027 (part 1).
ensuring cooperation with suppliers of the creative and production part of the communication campaign, preparing/updating the situation analysis, or analyzing the target group based on available media and marketing data and analysis consideration in media strategy, plan and purchase of media space;
advertising support on social networks, processing of technical specifications and deadlines for submission of documents for all media in partial media plans, ensuring media purchase in accordance with the approved media plan incl. ensuring continuous optimization of the media space in order to increase the effectiveness of the media plan, ensuring measurement, continuous evaluation of media campaigns, reports and final evaluation.
Detailed specifications of the subject of the public contract and all commercial, payment and technical conditions are defined in the Binding text of the framework contract proposal contained in Annex No. 1 of the procurement documentation.
Communication strategy - consumer awareness 1 ...
Documents:

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Communication Strategy - Consumer Awareness 1 - Media Buying 2 - Czech Republic Tender

The MINISTRY OF AGRICULTURE, a Government sector organization in Czech Republic, has announced a new tender for Communication Strategy - Consumer Awareness 1 - Media Buying 2. This tender is published on CzechRepublicTenders under CZT Ref No: 130515021 and is categorized as a Tender. Interested and eligible suppliers are invited to participate by reviewing the tender documents and submitting their bids before the deadline on 2025-12-19.

The estimated tender value is CZK 5500000, and full details, including technical specifications and submission requirements, are provided in the official tender documents. Ensure all submissions meet the criteria outlined to be considered for evaluation.